Marketing
The marketing department will promote and develop the company’s products and brands, which will ultimately drive sales.
Working closely with the product and sales teams, the marketing team will implement strategic plans to promote the company through online and offline advertising and brand campaigns and PR activity.
There is a very broad scope of roles within online and offline marketing:-
Marketing Executives
Marketing Managers
Marketing Directors
PPC (Pay Per Click)
SEO (Search Engine Optimisation)
PPT (Pay Per Transaction)
Campaign Managers
Online Marketing Managers
To work in this sector you need to have previous experience in offline or online marketing. Candidates with a CIM qualification are often desirable.
Salary range – very varied